![close up of sensodyne toothbrush body by DCA Design International](https://www.dca-design.com/sites/default/files/styles/full_width_auto_responsivebreakpoints_theme_dca_desktop_1x/public/Sensodynetoothbrush_hero.jpg?itok=2RhuCfNy)
Sensodyne Expert Toothbrush
Client
GlaxoSmithKline
Description
Premium Expert Toothbrush for the Indian market
Activities
- Colour, material and finish
- Industrial design
- Insight and strategy
- Usability and HF
- Visual brand language
![](https://www.dca-design.com/sites/default/files/if-design-award-2017.jpg)
![front and side angle of sensodyne toothbrush - DCA Design International](https://www.dca-design.com/sites/default/files/styles/full_width_auto_responsivebreakpoints_theme_dca_desktop_1x/public/Sensodynetoothbrush_02.jpg?itok=tw5QzQrj)
![sensodyne toothbrush bristles - DCA Design International](https://www.dca-design.com/sites/default/files/styles/full_width_auto_responsivebreakpoints_theme_dca_desktop_1x/public/Sensodyne03_neww.jpg?itok=wEPcLRwf)
![sensodyne toothbrush colour range - DCA Design International](https://www.dca-design.com/sites/default/files/styles/full_width_auto_responsivebreakpoints_theme_dca_desktop_1x/public/Sensodynetoothbrush_04.jpg?itok=ywpoNU_R)
Client
GlaxoSmithKline
Description
Premium Expert Toothbrush for the Indian market
Activities