Sensodyne Nourish toothbrush wins iF Award

This is the third design award that has recognised the design excellence and craftsmanship of this new toothbrush, following a Red Dot Award: Product Design and a Good Design Award from the Chicago Athenaeum.

The Sensodyne Nourish toothbrush is a bio-plastic, sustainable initiative, designed primarily for a younger audience. It has been created for effective cleaning of sensitive teeth and designed to reduce its environmental impact, versus a standard Sensodyne toothbrush’.

This single material, bio-plastic handle does not use petroleum in the manufacturing process. The filaments are made from recycled PET bottles. The primary packaging is recycled and recyclable.The lightweight design ensures that less material is used compared to conventional toothbrushes and a large proportion of energy required in the production is generated from solar cells.

For more information see the iF Design awards webpage.