DCA AND RB WIN IF PRODUCT DESIGN AWARD FOR SCHOLL PEDI PERFECT WET & DRY FOOT FILE
Published on: 16th February 2016
The new Wet & Dry foot file is the next generation Scholl electronic foot file. It is a fully waterproof and cordless ‘Wet & Dry’ device, that can be used in the bath or shower.
DCA works with RB’s (formerly Reckitt Benckiser's) R&D and Global Design Management teams to develop devices and structural packaging.
Designed especially for safe and gentle foot grooming, the angled head gives a sense of added control and precision. With less substantial volumes than its predecessor, the design is considered ‘sleeker’, more ‘feminine’ and ‘sophisticated’ by consumers.
Featuring a patented roller head that works on both 'Wet & Dry' feet, it has the added benefits of being a slimmer design with improved ergonomics and is re-chargeable for optimal performance every time.
For 60 years, the iF product design award has been a coveted and internationally recognised label for award-winning design and the iF brand has become a symbol for outstanding achievement in design. A total of 5,295 entries from 53 countries were submitted to this year’s iF design award.