Recent work

Hardware versus consumables

In five countries across Europe we have helped a global consumer electronics brand understand their customer's purchase journey and value heirarchy to inform design and pricing strategies for future hardware and consumable ranges. 

Visual brand language

We have helped a global FMCG brand redefine its position through a new 3D visual brand language for primary and secondary packaging. 

Strategic design for consumer brand

Through a US and European design research study focusing on semiotics and usability, we have helped a global communications brand define a new 'form and format' strategy for a range of new telecoms products. 

Insight led technical innovation

We have helped a UK high street retailer introduce an innovative new product  through an intense three year programme of strategy, consumer insight, industrial design, mechanical engineering and production support.

Back to 'Consumer Overview'